Historical Scams That Worked Because People Desperately Wanted To Believe Them

Historical Scams That Worked Because People Desperately Wanted To Believe Them

Sometimes The Lie Was Just Too Good

The best scams and hoaxes don't just sell a lie. They sell something people desperately want to believe, from easy money and proof of the supernatural to lost civilizations and hidden history. Once the story hits the right nerve, skepticism can disappear fast.  

Photo of Bettmann, Getty Images

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The Moon Was Suddenly Full Of Life

In 1835, The New York Sun published a series claiming astronomer Sir John Herschel had discovered life on the moon. Readers were told about strange animals, lush landscapes, and winged humanoids called "man-bats." The series became known as the Great Moon Hoax.

John Herschel (1815-1879), photographed by Julia Margaret Cameron in April 1867. Image: 31.8 x 24.9 cm (12 1/2 x 9 13/16 in.) Mount: 39.9 x 32.9 cm (15 11/16 x 12 15/16 in.)Julia Margaret Cameron, Wikimedia Commons

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Readers Wanted An Incredible New World

The story arrived when the public was fascinated by science and exploration. It borrowed Herschel's real name and claimed connections to a scientific journal, making it sound credible. Readers embraced the fantasy, and newspapers abroad reprinted it.

Sir John Frederick William Herschel, 1st Baronet KH, FRS (March 7, 1792 – May 11, 1871) [2] was an English mathematician, astronomer, chemist, and experimental photographer/inventor, who in some years also did valuable botanical work.[2] He was the son ofMaull and co., Wikimedia Commons

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Barnum Put A Mermaid On Display

P.T. Barnum knew people would pay to see something incredible, even if they suspected a trick. His famous Feejee Mermaid was supposedly a bizarre sea creature. In reality, it was made from a monkey's upper body attached to a fish tail.

Photograph of P.T. Barnum.Brady-Handy Photograph Collection (Library of Congress), Wikimedia Commons

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The Mystery Was Part Of The Attraction

Barnum's museum mixed real curiosities with obvious hoaxes. That made it difficult for visitors to know what was authentic. The uncertainty was part of the fun, and enormous crowds kept coming.

Barnum's American Museum in New York City. Left of the museum is a building with a sign that readsWilliam England, Wikimedia Commons

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Two Sisters Started Hearing Ghosts

In 1848, sisters Maggie and Kate Fox claimed mysterious knocking sounds were coming from their family home in New York. The raps appeared to answer questions from visitors. Their demonstrations helped ignite the modern Spiritualist movement.

Portrait of Kate and Maggie Fox, Spirit Mediums from Rochester, New York. Along the bottom edge of the daguerreotypeThomas Martin Easterly, Wikimedia Commons

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Grieving Families Had A Reason To Believe

Spiritualism grew rapidly as families searched for comfort after losing loved ones. Maggie later publicly demonstrated how some of the famous raps had been produced using her joints. She later recanted, but the episode revealed how strongly people wanted the messages to be real.

Title:N. Currier (Firm), Wikimedia Commons

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William Mumler Photographed The Dead

In the 1860s, photographer William Mumler began producing portraits that appeared to show ghostly figures beside living subjects. Customers sometimes recognized the shapes as deceased relatives. For believers in Spiritualism, the photographs seemed like physical proof.

Picture of Mary Lincoln with the alleged ghost of her husband Abraham Lincoln behind herWilliam H. Mumler, Wikimedia Commons

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Grief Made The Pictures Powerful

Other photographers suspected tricks such as double exposure. Mumler was charged with fraud in 1869, but prosecutors failed to prove exactly how the images were made. His most famous photograph showed Mary Todd Lincoln apparently accompanied by Abraham Lincoln's spirit.

Fraudulent picture created on the request of P.T. Barnum to help convict William H Mumler, showing Barnum with the 'ghost' of Abraham LincolnAbraham Bogardus, Wikimedia Commons

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America Unearthed A Giant

In 1869, workers near Cardiff, New York uncovered what appeared to be a 10-foot petrified man. Crowds rushed to see the supposed ancient giant. It had actually been created and secretly buried by George Hull and his cousin William Newell.

Excavation of the "Cardiff Giant" in 1869Unknown author, Public Domain, Wikimedia Commons

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It Appeared To Confirm Something Bigger

The giant appealed to people who believed biblical accounts of ancient giants were literal history. Hull reportedly devised the hoax after arguing about those passages. Even as experts questioned the figure, many visitors still wanted the discovery to be genuine.

The Cardiff Giant at the Farmers' Museum in Cooperstown.Martin Lewison from Forest Hills, NY, U.S.A., Wikimedia Commons

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Two Prospectors Found A Fortune

In the early 1870s, Philip Arnold and John Slack claimed to have found a secret diamond field in the American West. They showed investors bags of real gems while keeping the supposed location hidden. Wealthy financiers quickly became interested.

Placer Mines, 1870s, William G. Chamberlain photo 238 Stereo View showing mining operations. Source: Ed and Nancy Bathke Collection 3239Chamberlain, William G, Wikimedia Commons

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Greed Filled In The Gaps

Arnold and Slack secretly planted gemstones at the site to strengthen the illusion. Stories of western mineral wealth made the discovery seem plausible. The fear of missing a fortune encouraged investors to ignore obvious warning signs.

File:Gold mining in Boren's Gulch. La Plata County, Colorado - NARA - 517143.jpgWilliam Henry Jackson, Wikimedia Commons

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Britain Found Its Missing Link

In 1912, fossil fragments known as Piltdown Man appeared to reveal an ancient human ancestor. The remains seemed to combine a human skull with an ape-like jaw. For decades, the specimen influenced discussions about human evolution.

The portrait painted by John Cooke in 1915. Back row: (left to right) F. O. Barlow, G. Elliot Smith, Charles Dawson, Arthur Smith Woodward. Front row: A. S. Underwood, Arthur Keith, W. P. Pycraft, and Sir Ray Lankester. Note the painting of Charles DarwinJohn Cooke, Wikimedia Commons

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The Fossil Said What Some Expected

Piltdown supported the popular idea that a large brain evolved early in human ancestry. Later discoveries made the fossil look increasingly suspicious. Testing eventually revealed a human skull combined with an orangutan jaw and artificially altered teeth.

Pithecanthropus erectus
Title: The American Museum journal
Identifier: americanmuseumjo16amer (find matches)
Year: c1900-(1918) (c190s)
Authors: American Museum of Natural History
Subjects: Natural history
Publisher: New York : American Museum of Natural Internet Archive Book Images, Wikimedia Commons

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Two Girls Photographed Fairies

In 1917, cousins Elsie Wright and Frances Griffiths took photographs that appeared to show fairies near their home in England. The images eventually reached Arthur Conan Doyle. The Sherlock Holmes creator publicly defended them as genuine.

The first of the five photographs, taken by Elsie Wright in 1917, shows Frances Griffiths with the alleged fairies.Elsie Wright, Wikimedia Commons

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Even Sherlock Holmes' Creator Believed

Doyle's reputation gave the photographs remarkable credibility. Decades later, the women admitted most of the pictures had been staged. His belief showed how easily wishful thinking can overpower skepticism, even in someone famous for creating a master detective.

Portrait of Arthur Conan DoyleElliott & Fry, Wikimedia Commons

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Charles Ponzi Promised Incredible Returns

In 1919, Charles Ponzi promoted an investment scheme supposedly based on international postal reply coupons. He promised massive returns in very short periods. Early investors were actually being paid with money from newer investors.

Charles Ponzi (March 3, 1882 – January 18, 1949). Charles Ponzi was a businessman born in Italy who became known as a swindler for his money scheme. His aliases include Charles Ponei, Charles P. Bianchi, Carl and Carlo.Boston Library (NYT); en.wikipedia.org, Wikimedia Commons

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Success Became His Best Advertisement

As investors received impressive payouts, word spread quickly. Seeing friends make money made the opportunity feel safer and more legitimate. Ponzi's name eventually became synonymous with this entire type of fraud.

Title: Chas. Ponzi
Abstract/medium: 1 negative : glass ; 5 x 7 in. or smaller.Bain News Service, publisher, Wikimedia Commons

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A Con Man Sold The Eiffel Tower

In 1925, Victor Lustig posed as a French government official and claimed the Eiffel Tower was going to be dismantled. He invited scrap-metal dealers to a luxury hotel and presented the deal as highly confidential. He even arranged tours to make the story look official.

photo d’identité judiciaire de la police fédérale américaine de Victor Lustig sous le nom de « Robert Miller »inconnu, Wikimedia Commons

One Dealer Saw A Huge Opportunity

Lustig targeted dealer André Poisson, who hoped the contract would elevate his status. Lustig even hinted that he expected a bribe, making his fake government role seem more believable. Poisson paid and apparently stayed quiet out of embarrassment.

1935 photo of con man Victor LustigPage from a 1935 Philadelphia newspaper, Wikimedia Commons

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Howard Hughes Had Written A Secret Book

In the early 1970s, author Clifford Irving claimed Howard Hughes had secretly authorized an autobiography. Irving produced forged letters and invented meetings to convince publisher McGraw-Hill. The project seemed like an extraordinary publishing exclusive.

Howard HughesDbenbenn, Wikimedia Commons

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Hughes Was Supposed To Stay Silent

Irving relied on Hughes being so reclusive that he would never publicly challenge the story. Instead, Hughes joined a telephone press conference and denied ever working with him. The fraud collapsed soon afterward.

Title: Howard Hughes speaking before the Press Club. Washington, D.C., July 21. Howard Hughes, speaking at the National Press Club today, before hundreds of government officials and representatives of foreign governments. Hughes today envisioned a future Harris & Ewing, photographer, Wikimedia Commons

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Hitler's Diaries Seemed Like The Ultimate Scoop

In 1983, German magazine Stern announced the discovery of Adolf Hitler's supposed private diaries. The documents promised an unprecedented look inside one of history's most notorious figures. Publishers and journalists rushed to secure access.

El Diario del mismo Adolf HitlerElDiarioDeAdolf, Wikimedia Commons

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The Scoop Was Too Good To Lose

The excitement of landing a historic exclusive pushed skepticism aside. Testing soon found postwar materials in the supposedly old documents. Forger Konrad Kujau eventually admitted creating them.

Konrad Kujau, author of the Hitler-Diaries, King of Forger and Fright of all Historians, in front of one of his Works. This photo was shot in 1992 in his Galerie in Stuttgart, Germany.Telephil, Wikimedia Commons

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Bernie Madoff Made Wealth Look Effortless

Bernie Madoff built a reputation as a respected and well-connected Wall Street figure. His investment operation seemed to produce remarkably steady returns. Its exclusivity made getting in feel like a privilege.

Madoff in his 1956 high school yearbook.Unknown authorUnknown author, Wikimedia Commons

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Prestige Made The Impossible Feel Safe

Madoff's reputation and consistent results made the operation seem trustworthy. In reality, investor money was being used to support a massive Ponzi scheme. It collapsed in 2008, and Madoff was later sentenced to 150 years in prison.

Bernard Madoff's mugshotU.S. Department of Justice, Wikimedia Commons

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The Best Scams Sell A Dream

These scams looked different, but they all exploited the same weakness. People wanted lost fortunes, supernatural proof, secret history, or effortless wealth badly enough to overlook warning signs. The easiest lie to sell is often the one someone already hopes is true.

Phineas T. Barnum and Ernestine de Faiber by Mathew Brady Studio, c.1860-1870, glass plate collodion negative, from the National Portrait Gallery, which explicitly releases this image under the CC0 license. (https://npg.si.edu/object/npg_NPG.81.M218)Mathew Brady Studio, Wikimedia Commons

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You May Also Like: 

How Sir Arthur Conan Doyle Fell For The Cottingley Fairies Hoax

How Mary Toft Convinced England’s Greatest Doctors That She Had Given Birth To Rabbits

The Fake Experts Who Fooled Some Of The World’s Smartest People

Sources: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14


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